If your website is not using HTTPS it’s time to get it back in place before July of 2018.
Beginning this summer the Google Chrome address bar will show a lock for a secure site and the words “Not secure” for HTTP pages. If fear of being branded doesn’t motivate you, Google is promising a “small rankings boost” to sites that comply.
The cost of a certificate shouldn’t deter anyone. Lost business because of a scary security warning will cost you more. SSL certificates are less than $100 / year. To get it installed and functioning correctly can take several hours depending on the size of your site and the platform used.
If you have questions about your site, email me for more information.